Sugar Bowl Parade In New Orleans Route 2025 Schedule. We can help you stay. The 91st annual allstate sugar bowl is set to take over new orleans on wednesday, january 1, 2025, at 7:45 pm, and let me tell you, it’s going to be everything.

Hold onto your beads and buckle up, football fans—new orleans is about to bring the raucous energy that only this city can serve. This year’s game will be held on january 2, 2025.